Sify to show FIFA football worldcup highlights

Press Release: Sify Ltd. (Nasdaq: Sify) has announced that it will show highlights of the ongoing FIFA football world cup. It will show the highlights in five different languages. Sify has been targeting audience for this event by launching many interactive contests and discussion forms.

Sify has been doing a lot lately to improve its visibility. It recently launched Mumbai live along with past launch of Bangalore live. By launching such sites it wants to capture regional audience along with maintaining a global reach. It will still take time but the efforts will show their fruits.

It’s broadband business is also growing steadily and it has huge potential to scale up because India still has very low internet penetration and now the dial up connection users too are shifting to broadband because of its cost effectiveness. It has competition from some un-organized players and MTNL but in the end service is all that matters in this industry.

I myself have been using Sify broadband for the last 2 years withoug any issues and the customer service response too has been very quick. I switched to Sify after having a horrible time with MTNL.

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